Discover the Real Life Impact of Residential Assisted Living

Do You Really Know Assisted Living?

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What do you think of when you hear the term assisted living? For many people, it conjures up images of large facilities filled with old people sitting around tables looking lonely. While this might have been somewhat accurate decades ago, today’s assisted living communities are full of activity and excitement. With residential assisted living, seniors are living fuller, happier lives in comfortable settings that feel just like home.

Premier Event: AZ REIA Expo in Phoenix, AZ

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We are living in one of the longest real estate cycles in United States history. What may have worked for you in the past perhaps won’t work moving forward. AZ REIA is poised to bring together subject matter experts from Phoenix, Arizona, and beyond to have a conversation around where opportunity exists and what the 21st-century real estate investor looks like.

Senior Care Basics & Why Residential Assisted Living Is So Important

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The assisted living market is rapidly expanding. And with all the options available today for senior living, what is the best choice? What do seniors actually prefer? In this article, we’ll take a look at all the choices that seniors and their families have when deciding on the right care for a loved one, and why it should matter to you.

Economists on The Boomer Migration

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Although economists have been warning us for years, most people are just now starting to realize the drastic effects that the silver tsunami of baby boomers is going to have on the U.S. economy. Over the next two decades, the landscape of real estate investment is going to change drastically. So who is going to benefit from this paradigm shift?
Marketing & Sales Tips to Boost Senior Housing Occupancy

Marketing & Sales Tips to Boost Senior Housing Occupancy

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Marketing and sales are two vital yet different components of any successful residential assisted living business. With occupancy rates an ever-present issue on the minds of RAL operators, how can you be sure that your team is best set up to achieve your goals? Is your RAL occupancy where you want it to be right now?
Can I Use My Existing House for Residential Assisted Living?

Can I Use My Existing House for Residential Assisted Living?

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There is a silver tsunami of baby boomers who are moving well into their senior years, and the demand for a quality assisted living facilities is on the rise. With more and more people seeing this as an investment opportunity that can yield generational wealth, it begs the question… Can I turn my existing home into residential assisted living?

RAL Academy’s Top 10 Events of 2020

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Here is a list of the RAL Academy’s can’t-miss events of the year. This is your invitation to one of the most rewarding investment opportunities of a generation. The silver tsunami of seniors is on its way and they will be dependent on a robust community of assisted living providers. Can you afford to miss the boat on this investment?

Premier Event: Best Ever Conference (Denver, CO)

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This month Gene will be speaking at the Best Ever Conference in Keystone, Colorado, February 20-22, 2020. This amazing conference will feature over 50 industries influencing speakers covering topics ranging from real estate investment, raising capital, business growth, asset protection and much more. Don’t miss out on the opportunity to network and expand your business’s potential.

Protect Wealth Asset Training (Nashville, TN)

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Come out to see Gene as he speaks at the Protect Wealth Asset Summit in Nashville, Tennessee, February 24-26, 2020. This can’t miss event will feature America's greatest attorneys and trainers LIVE and in person. Meet privately with asset protection, tax & estate planning attorneys. Strategize with real estate, stock, and other investors. Learn the techniques used by ultra-high net worth individuals for creating and building wealth. Don’t miss out.

How to Strengthen Your Senior Housing Brand

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How is your senior housing brand image? Do you know how your local community sees you and what they think about you, or whether they even know that you’re there? How can you boost your brand? These are all questions that should be on the mind of any residential assisted living business operator. Your brand image has a lot to do with your success, so it might be time for a quick check-up.

Finding Potential Residents…How Is Your First Impression?

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In a world with so many options and rapidly dwindling attention spans, first impressions go a long way, and the first few seconds can make or break a deal. Can you close a sale in just 7 seconds? Well, technically no, but seven seconds is about the length of time you have to make a first impression. If your first impression isn’t great you likely won't get another chance with that potential client. But, make a great first impression and you can be sure they are more likely to take you and your business seriously.
The Most Important Questions to Ask About Your Branding

The Most Important Questions to Ask About Your Branding

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In a world driven by competition and marketing, your brand is everything. The same is true for residential assisted living. With the massive influx of new potential residents, courtesy of the baby boomer generation, is your RAL business poised to stand out from the competition? Here are the basic questions that you need to be asking about your brand.
Marketing to Your Audience

Marketing to Your Audience

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The life of a RAL operator or manager can be busy. So much time and energy is spent within the bubble of senior housing, but do you know how your business looks to outsiders? How are your marketing efforts perceived by those who are outside of the assisted living industry? It’s important to look around once in a while and get a more objective view of your RAL business and how others view it.

It’s Never Too Late to Use Music to Make an Impact

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The human mind has endless potential. Unfortunately, we often limit that potential by our own fear or lack of imagination. We never know just how much of an impact we can make on those around us simply by engaging with the things we are most passionate about. Seniors today are more engaged, connected and actively pursuing their passions than ever before, and they are inspiring others in the process.

How To Profit From RAL (Podcast with Emmanuel Guarino)

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What is residential assisted living and how can you profit from it? Emmanuel Guarino is a real estate professional with a focus on assisted living in Arizona, who trains investors and entrepreneurs on how to make the most of the massive opportunity in senior living. He shares his journey in the residential assisted living market and highlights how the average person can get in on the ground floor of this rewarding and fulfilling industry.