Discover the Real Life Impact of Residential Assisted Living

Aging Comes for Us All...Are You Preparing for Retirement?

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January 22, 2020

Most of us will interact with assisted living at some point in our lives. Whether we end up living in an assisted living home someday or we need a place for a loved one to live where they can receive assistance; the fact is that we will be involved in one way or another. Why not use this reality to build a solid future for yourself and your family? Will you be prepared when it’s time for retirement?

Your RAL Website...The Key to Your Success

Your RAL Website...The Key to Your Success

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January 20, 2020

In today’s digital age, the importance of a website to boost your organization’s sales cannot be overstated. The same is true when it comes to residential assisted living. You may have an excellent business and provide an amazing service, but if people don’t know you’re there or can’t easily find you, it severely limits the impact you can have on the market. Is your RAL website everything it can be?

How to Handle Medication in Assisted Living

How to Handle Medication in Assisted Living

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January 13, 2020

Who is responsible for dispensing and keeping track of the resident’s medications? Although residential assisted living homes are not medical facilities, they still require certain procedures to ensure the health and safety of residents. Prescribed medications and supplements aren’t something to leave to chance. Is your facility’s medication management up to par?

Senior husband and wife residential assisted living

What is the #1 Real Estate Investment Opportunity Today?

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January 3, 2020

What is the #1 type of real estate investment in today’s market; Single-family homes, apartments, vacation rentals, commercial buildings? The answer may surprise some, but for those who have noticed the huge demographic shift in this country, the answer is quite clear - and for good reason.

How to Start an Assisted Living Home (RALA)

How to Start an Assisted Living Home

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November 1, 2019

The elderly population in America is on the rise, with those older than 65 expected to outnumber children by 2035. The market for this rapidly expanding demographic is enormous and it will only get bigger in the decades to come. This demographic shift creates ample business opportunities for those who have the desire and drive to care for our nation’s seniors. But how does an individual start their own residential assisted living home?

Changing Public Perception of Residential Assisted Living

Changing Public Perception of Residential Assisted Living

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October 31, 2019

There are millions of people in this country who could benefit greatly from the residential assisted living model of senior living. Yet, some RAL homeowners find it difficult to keep their homes filled. Why is that? One of the biggest culprits is likely the public perception of what senior living consists of.

Marketing 101 - Tips for Your RAL Business (RALA)

Marketing 101 - Tips for Your RAL Business

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October 30, 2019

Residential assisted living attracts a wide range of people. Some come for the business opportunity, which is ample and there really is no limit to just how successful you can be. However, many who begin in this industry come with the desire to help people and care for others. Often times with minimal experience running a business of their own. Whether a novice or a seasoned pro, here are some marketing basics to consider for your business.

Times Are Changing...Can You Adapt? (RALA)

Times Are Changing...Can You Adapt?

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October 29, 2019

If there’s one thing you can count on, it’s that everything changes. Technology, means of communication, and marketing strategies are always evolving, and choosing the most effective methods that work for your business is essential for keeping ahead of the game.

Web Referrals...Up Your Online Marketing Game (RALA)

Web Referrals...Up Your Online Marketing Game

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October 28, 2019

Technology keeps us connected. In fact, just about everything we do nowadays involves some sort of communication online, and it’s no different with senior living. Online searches by seniors and their families make up a significant portion of all assisted living residents. How is your residential assisted living business making the most of this opportunity?

Get started in this lucrative business and real estate opportunity by creating your Residential Assisted Living Business Plan.

Residential Assisted Living Business Plan

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October 25, 2019

How to create an assisted living business plan — what you need to know, what should be included, what investors want to see, and how to successfully open a residential assisted living home.

Making Great Videos For Your RAL Business Doesn’t Have To Be Hard (RALA)

Making Great Videos For Your RAL Business Doesn’t Have To Be Hard

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October 18, 2019

Studies show that the majority of consumers say that there is a connection between watching a video on social media and making buying decisions. Information is increasingly being consumed by video. With shortening attention spans, many marketing strategies only have seconds to capture an audience. Are you using video to boost your RAL marketing?

RAL Marketing...How to Make the Most Out of Your Leads (RALA)

Residential Assisted Living Marketing... How to Make the Most Out of Your Leads

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October 11, 2019

Word of mouth is such a critical element in the marketing of residential assisted living homes. So much work goes into finding and training your team and establishing the proper operating procedures to build a great reputation for your RAL home. It would be unfortunate to put in all that hard work only to have it fall apart at the lead conversion stage.

PRO-TIPS FOR FAMILY CAREGIVERS (RALA)

Pro-Tips for Family Caregivers

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October 11, 2019

November is National Family Caregivers Month. RAL Academy is supporting family caregivers by providing pro-tips as a resource to help sons and daughters caring for their senior parents. Many family caregivers understand the responsibilities involved in providing proper care, but others are unaware and uneducated concerning what is needed for senior assisted living care.

Is There A Way To Lower Staff Turnover? (RALA)

Is There A Way To Lower Staff Turnover?

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October 4, 2019

Working in the residential assisted living industry comes with many challenges. One that often troubles RAL owners is the increased rate of turnover in their employees. While it is impossible to eliminate this issue, there are many ways that owners and managers can significantly reduce turnover and retain a team of loyal and passionate employees.

Why Is Senior Housing Such a Hot Topic? (Simple Passive Cash Flow Podcast Interview) (RALA)

Why Is Senior Housing Such a Hot Topic? (Simple Passive Cash Flow Podcast Interview)

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September 25, 2019

The explosion of the baby boomer demographic entering their senior years is a crisis that can be shifted into an opportunity for those poised to act. No one is immune to the process of aging and every one of us is slowly moving closer to the point where we will need assistance with daily life. Senior housing addresses that need and Gene Guarino shares how anyone can participate in this opportunity as a real estate investor, business owner or simply investing in this rapidly growing industry.