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Aging Comes for Us All…Are You Preparing for Retirement?

Most of us will interact with assisted living at some point in our lives. Whether we end up living in an assisted living home someday or we need a place for a loved one to live where they can receive assistance; the fact is that we will be involved in one way or another. Why not use this reality to build a solid future for yourself and your family? Will you be prepared when it’s time for retirement?

How to Start an Assisted Living Home

The elderly population in America is on the rise, with those older than 65 expected to outnumber children by 2035. The market for this rapidly expanding demographic is enormous and it will only get bigger in the decades to come. This demographic shift creates ample business opportunities for those who have the desire and drive to care for our nation’s seniors. But how does an individual start their own residential assisted living home?

Marketing 101 – Tips for Your RAL Business

Residential assisted living attracts a wide range of people. Some come for the business opportunity, which is ample and there really is no limit to just how successful you can be. However, many who begin in this industry come with the desire to help people and care for others. Often times with minimal experience running a business of their own. Whether a novice or a seasoned pro, here are some marketing basics to consider for your business.

Times Are Changing…Can You Adapt?

If there’s one thing you can count on, it’s that everything changes. Technology, means of communication, and marketing strategies are always evolving, and choosing the most effective methods that work for your business is essential for keeping ahead of the game.

Web Referrals…Up Your Online Marketing Game

Technology keeps us connected. In fact, just about everything we do nowadays involves some sort of communication online, and it’s no different with senior living. Online searches by seniors and their families make up a significant portion of all assisted living residents. How is your residential assisted living business making the most of this opportunity?

Pro-Tips for Family Caregivers

November is National Family Caregivers Month. RAL Academy is supporting family caregivers by providing pro-tips as a resource to help sons and daughters caring for their senior parents. Many family caregivers understand the responsibilities involved in providing proper care, but others are unaware and uneducated concerning what is needed for senior assisted living care.